Name: Dr. Nilesh Balavant Anute

Affiliation: Associate Professor, Sri Balaji University, Pune, Maharashtra,India

Email: nileshanute@gmail.com

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Dr. Nilesh Balavant Anute is Associate Professor, Sri Balaji University, Pune, Maharashtra, India.

Educational Qualifications:

• B.A.
• M.A.
• M.B.A. (MARKETING)
• SET (MANAGEMENT)
• NET (MANAGEMENT)
• Ph.D. (MARKETING MANAGEMENT)

Academic Experiences:

• Sinhgad Institute Of Management, Vadgaon (Bk), Pune [Sept. 2010 – July 2016]
• NBN Sinhgad School Of Management Studies, Pune. [August 2016 – December 2019]
• ASM’S Institute Of Business Management And Research, Pune. (January 2020 - January 2025)

Academic Association History Publications:

a) Research Articles::

• Anute, N. B., & Ingale, D. (2020). A study on adoption of new technology tools in Indian private banking sector. Studies in Indian Place Names, 40(70), 599-606.
• Anute, N., & Ingale, D. (2019). An approach of urban and rural educated senior citizens towards e-banking services. Journal of Management Research and Analysis, 6(1), 42–44. https://doi.org/10.18231/j.jmra.2019.008
• Anute, N. B., Kabadi, S., & Ingale, D. (2019). A study on perception of job seekers about digital marketing tools used for recruitment process. International Journal of 360 Management Review, 7(1), 499–507
• Moralwar, C., Anute, N., & Ujagare, S. (2017). Study of awareness and perception about Freightbazaar.com. Managing Business in Digital Age, (49), 382–387
• (2016). A study of B2B marketing with respect to account-based marketing. In Recent Trends in Management for Sustainable Development (pp. 118–121)
• Employee retention and business success. (2016). In Recent trends in management for sustainable development (pp. 142–145). ISBN 978-93-85162-61-9.
• Scope of renewable energy in manufacturing sector in India. (2016). In Recent trends in management for sustainable development (pp. 25–31). ISBN 978-93-85162-61-9.
• Supply chain practices with respect to the automobile industry. (2016). In International doctoral convention. ISBN 978-93-5265-551-9.
• Consumer buying behaviour of selected hair growth products for men. (2016). In International doctoral convention. ISBN 978-93-5265-551-9.
• Growth opportunities and challenges in gems and jewellery sector. (2016). In International doctoral convention. ISBN 978-93-5265-551-9.
• A study of retailers’ perception towards garam masala brands. (2017). In Startup: Opportunities and challenges in Indian perspective (pp. 133–137). ISSN 2349-8722.
• Success story of women entrepreneurs in banks. (2017). In Startup: Opportunities and challenges in Indian perspective (pp. 74–80). ISSN 2349-8722.
• A study on comparative analysis of 50 HP tractor models of selected companies. (2017). In Global strategies for challenges in business management. ISBN 978-93-24457-20-4.
• Educational app in digital age. (2017). In Government initiatives for economic development of India (pp. 157–158). ISSN 2320-2327.
• Comparative analysis of selected business newspapers with respect to Pune City. (2017). In Emerging business paradigms: Present context and future perspectives (pp. 338–342). ISSN 2454-9266.
• Market survey of Ofloxacin drug in Pune City. (2017). In Emerging business paradigms: Present context and future perspectives (pp. 29–34). ISSN 2454-9266.
• A study of customers’ perception about celebrity endorsement in gems and jewellery retail sector. (2019). In Ongoing research in management & IT (pp. 1–5). E-ISSN 2320-0065, ISBN 978-93-88441-41-4.
• A study on consumer behavior with special reference to housing properties. (2019). In Ongoing research in management & IT (pp. 196–201). E-ISSN 2320-0065, ISBN 978-93-88441-41-4.
• A study on employee stress management with special reference to hospital industry. (2019). In Ongoing research in management & IT (pp. 167–179). E-ISSN 2320-0065, ISBN 978-93-88441-41-4.

a) Conferences::

• Emerging Global Strategies for Indian Industry. (2014, February). Paper presented at SIOM International Conference.
• Recent Trends in Management for Sustainable Development. (2016, January). Paper presented at GIOM National Conference.
• International Doctoral Convention. (2016, March). Paper presented at SIOM International Conference.
• Innovation in Management Practices. (2016, August). Paper presented at MITSOB International Conference.
• Achieving Excellence in Higher Education through Accreditation. (2016, December). Paper presented at NWIMSR National Conference.
• Global Strategies for Challenges in Business Management and Impact of FDI in Economic Development. (2017, January). Paper presented at D Y Patil International Conference.
• Government Initiatives for Economic Development of India – A Current Scenario. (2017, January). Paper presented at GIOM National Conference.
• Emerging Business Paradigms: Present Context and Future Perspectives. (2017, February). Paper presented at SKNSSBM National Conference.
• Managing Business in Digital Age. (2017, February). Paper presented at SIOM International Conference.
• Vishleshan 2K18: Evolving World Order; Perspective, Issues, Challenges. (2018, January). Paper presented at IIMS International Conference.
• Digital Innovation: Meeting the Business Challenges. (2018, February). Paper presented at SIBM National Conference.
• Ongoing Research in Management & IT. (2019, January). Paper presented at ASM International Conference.
• The Effect of New Approach to Globalization on Business. (2019, January). Paper presented at NWIMSR International Conference.
• Advanced and Innovative Practices in Commerce and Management. (2019, February). Paper presented at Venkatesh Mahavidyalay International Conference.
• INCON – International Conference. (2020, January). Paper presented at ASM International Conference.
• International Conference. (2020, February). Paper presented at IMCOST International Conference. Rigor, Relevance and Resilience in Business and Management Research. (2021, February). Paper presented at SIBM International Conference.