CLOTHING SHOWROOM DISPLAY TO FETCH IN CUSTOMER ATTENTION: A REVIEW
DOI:
https://doi.org/10.29121/shodhkosh.v4.i2ECVPAMIAP.2023.707Keywords:
Showroom, Retail, Foot Traffic, Display, ClothingAbstract [English]
A clothing showroom of a clothing company in which clothes are on display or sale in a space created by their brand or company. The clothing showrooms have facilitated the process of selecting clothes and purchasing them, like the placement of women’s and men’s clothes in a particular space. This research paper examines the clothing stores to determine the lighting, furniture, and display is designed to hold customer’s interest and fully utilization of spaces through case study of various brand’s clothing showroom.
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Obeidat, A., Nabawi, H., Hashem, O., & El-Said, H. (2020). The Impact of Using Interactive Interior Design on Enhancing the Performance of Clothing Shop. Journal of Design Sciences and Applied Arts, 1(1), 146–153. https://doi.org/10.21608/jdsaa.2020.70460. DOI: https://doi.org/10.21608/jdsaa.2020.70460
Ramayah, T., & Leen, J. Y. A. (2013). What Drives Relationship Quality? A Study of Two Retail Clothing Stores. Journal of the Asian Academy of Applied Business, 2(1), 33–43. DOI: https://doi.org/10.51200/jaaab.v2i0.959
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Copyright (c) 2023 Zeenat Ansari, Sejal Gupta, Nisha Sharma
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