VISUAL NARRATIVES IN CONSTRUCTING INDIAN WOMANHOOD: VISUALISATION OF SITA IN AMAR CHITRA KATHA AND EARLY 20TH-CENTURY INDIAN CALENDAR ART

Authors

  • Lakshmi Nair. U Research Scholar, Department of English, Bharathidasan University, Tiruchirappalli, Tamil Nadu, 620024, India
  • Angkayarkan Vinayakaselvi Associate Professor and Head, Department of English, Bharathidasan University, Tiruchirappalli, Tamil Nadu, 620024, India

DOI:

https://doi.org/10.29121/shodhkosh.v7.i1.2026.7050

Keywords:

Gendered Perception, Indian Womanhood, Amar Chitra Katha, Calendar Art, Visual Analysis

Abstract [English]

The paper explores how the visual art forms, particularly the Amar Chitra Katha and the early 20th-century calendar art, contribute to the gendered perception of Indian womanhood. Using the illustrations of Sita as pre-text, the study investigates how these visual narratives construct the notion of womanhood through three dimensions: Sita as a pious and divine, sensually idealised woman subject, and an intellectual figure with voice and agency. This changing representation of Sita can thus be understood as a part of a broader cultural paradigm shift which challenges the gendered patriarchal notions and opens spaces for reconstruction, negotiation, embodiment and agency. Building on Rudolf Arnheim’s theory on ‘Visual Thinking’ and Geetha Kapur (2000) theoretical notions regarding visual culture, the analysis focuses on how attire, postures, body movements, curves, positioning, colour, and tone are used to convey the changing perception of womanhood. The study hypothesises that these visual illustrations have contributed to the dynamic visual codification of womanhood, which brings socio-cultural attitudinal shifts in readership in terms of gendered perception and inclusivity.

References

Arnheim, R. (1974). Art and Visual Perception: A Psychology of the Creative Eye. University of California Press. https://doi.org/10.1525/9780520351271 DOI: https://doi.org/10.1525/9780520351271

Bhat, S. D. (2021). Sita-Centric Revisionism in Sita’s Ramayana: Androcentric Encoding and Conceptualizing the Diasporic Abla Nari. Journal of Graphic Novels and Comics, 13(2), 193–210. https://doi.org/10.1080/21504857.2021.1885459 DOI: https://doi.org/10.1080/21504857.2021.1885459

Butler, J. (1990). Gender Trouble: Feminism and the Subversion of Identity. Routledge.

Butler, J. (2004). Undoing Gender. Routledge. https://doi.org/10.4324/9780203499627 DOI: https://doi.org/10.4324/9780203499627

Chakravarti, U. (2018). Gendering Caste: Through a Feminist Lens. Sage Publications. https://doi.org/10.4135/9789353287818 DOI: https://doi.org/10.4135/9789353287818

Chandra, N. (2010). The Amar Chitra Katha Shakuntala: Pin-up or Role Model? South Asia Multidisciplinary Academic Journal. https://doi.org/10.4000/samaj.3050 DOI: https://doi.org/10.4000/samaj.3050

Dehejia, V. (2002). Discourse in Early Buddhist Art: Visual Narratives of India. Munshiram Manoharlal Publishers.

Gamberi, V. (2014). Escaping from Rama: Portraits of Indian Women. Culture and Religion, 15(3), 354–372. https://doi.org/10.1080/14755610.2014.945469 DOI: https://doi.org/10.1080/14755610.2014.945469

Jackson, E. (2010). Feminism and Contemporary Indian Women’s Writing. Palgrave Macmillan. https://doi.org/10.1057/9780230275096 DOI: https://doi.org/10.1057/9780230275096

Jain, K. (2007). Gods in the Bazaar: The Economies of Indian Calendar Art. Duke University Press. https://doi.org/10.2307/j.ctv1131bjr DOI: https://doi.org/10.2307/j.ctv1131bjr

Jenkins, K. (2016). Amelioration and Inclusion: Gender Identity and the Concept of Woman. Ethics, 126(2), 394–421. https://doi.org/10.1086/683535 DOI: https://doi.org/10.1086/683535

Kapur, G. (2000). When was Modernism: Essays on Contemporary Cultural Practice in India. Tulika Press.

Kapur, S. (2007). Interview with Shekhar Kapur. In Devi (No. 1,15).

Karline, M. (2009). India’s Immortal Comic Books: Gods, Kings, and Other Heroes. Indiana University Press.

Mitter, P. (1994). Art and Nationalism in Colonial India, 1850–1922. Cambridge University Press.

Mohanty, C. T. (2003). “Under Western Eyes” Revisited: Feminist Solidarity Through Anticapitalist struggles. Signs, 28(2), 499–535. https://doi.org/10.1086/342914 DOI: https://doi.org/10.1086/342914

Pinney, C. (2004). Photos of the Gods: The Printed Image and Political Struggle in India. Reaktion Books.

Ramaswamy, V. (2010). Perspectives on Women and Work in Pre-Colonial South India. International Journal of Asian Studies, 7(1), 51–79. https://doi.org/10.1017/S1479591409990404 DOI: https://doi.org/10.1017/S1479591409990404

Sreenivas, D. (2010). Sculpting the Middle Class: History, Masculinity, and the Amar Chitra Katha (1st ed.). Routledge India. https://doi.org/10.4324/9780203136041 DOI: https://doi.org/10.4324/9780203136041

Thacker, M. (2018). New Energy for Indian Comics: A Qualitative Study at Comic Con India. Inks: The Journal of the Comics Studies Society, 2(2), 160–177. https://doi.org/10.1353/ink.2018.0011 DOI: https://doi.org/10.1353/ink.2018.0011

Uberoi, P. (2006). Freedom and Destiny: Gender, Family, and Popular Culture in India. Oxford University Press.

Downloads

Published

2026-04-16

How to Cite

Nair. U, L., & Vinayakaselvi, D. M. A. (2026). VISUAL NARRATIVES IN CONSTRUCTING INDIAN WOMANHOOD: VISUALISATION OF SITA IN AMAR CHITRA KATHA AND EARLY 20TH-CENTURY INDIAN CALENDAR ART. ShodhKosh: Journal of Visual and Performing Arts, 7(1), 371–380. https://doi.org/10.29121/shodhkosh.v7.i1.2026.7050