FINE ART AS A MEANS OF COMMUNICATION:VIEWING IT AS A SOURCE OF CULTURAL MEMORY

Abstract [English]

Specific pieces of art can reveal insights into the artist's perspective, while their content often addresses broader themes or social issues of the time. Given the numerous artworks that reference mass communication, media emerges as a relevant theme. The portrayal of media has evolved significantly throughout the history of both art and media. This paper aims to present a distinctive analysis of artworks that incorporate communication within fine arts. The selected works underwent an interdisciplinary analysis, combining historical and semiotic approaches. The connection between media and art has not yet been explored within the media space, and exploring this relationship can enhance our understanding of historical and social sciences. How media is represented in art highlights its significance during different historical periods. Some artworks clearly demonstrate how media was produced and consumed, or, in later periods, how it became material for artistic creation. The goal of this paper is to examine the potential and limitations of art as a source of cultural memory and to assess the benefits and challenges of combining historical and semiotic analyses in the study of specific.