TECH ENTREPRENEURS AND DISRUPTIVE INNOVATION: TRANSFORMING TRADITIONAL INDUSTRIES

Authors

  • Aditee Huparikar Shah Assistant Professor, Indira college of Engineering and Management, Pune.
  • Dr. Priyanka Pawar Assistant Professor, Indira college of engineering and Management, Pune.

DOI:

https://doi.org/10.29121/shodhkosh.v5.i6.2024.5008

Keywords:

Tech Entrepreneurs, Disruptive Innovation, Traditional Industries, Digital Transformation, Market Adaptation

Abstract [English]

Technology entrepreneurs have significantly transformed traditional industries by implementing disruptive innovations that alter market structures and customer habits. This study examines the influence of technology entrepreneurs on conventional industries, focusing on the primary catalysts of disruptive innovation, strategies for industry adaptation, and economic consequences. This study utilizes a sample of 150 respondents and performs quantitative data analysis to evaluate the responses of traditional firms to technology disruptions and the influence of entrepreneurial strategies on market transformation. The results indicate that disruptive innovations threaten existing enterprises while also generating new prospects for cooperation and market growth. The study emphasizes the need for traditional industries to implement agile strategies, invest in technology, and adopt digital transformation to maintain competitiveness in the changing market environment.

References

Bessen, J. E. (2019). AI and Jobs: The Role of Demand. National Bureau of Economic Research. Online available at: https://www.nber.org/system/files/working_papers/w24235/w24235.pdf5

Bessen, James (2019). Automation and Jobs: When Technology Boosts Employment, Boston Univ. School of Law, Law and Economics Research Paper No. 17-09. DOI: https://doi.org/10.2139/ssrn.2935003

Christensen, C. M. (1997). The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. Harvard Business Review Press.

Cramer, J., & Krueger, A. B. (2016). Disruptive Change in the Taxi Business: The Case of Uber. American Economic Review, 106(5), 177-182. DOI: https://doi.org/10.1257/aer.p20161002

Ford, Martin (2015). Rise of the Robots: Technology and the Threat of a Jobless Future. Basic Books.

Gomber, P., Koch, J.-A., & Siering, M. (2017). Digital Finance and FinTech: Current Research and Future Research Directions. Journal of Business Economics, 87(5), 537-580. DOI: https://doi.org/10.1007/s11573-017-0852-x

Kane, G. C., Palmer, D., Phillips, A. N., & Kiron, D. (2015). Strategy, Not Technology, Drives Digital Transformation. MIT Sloan Management Review and Deloitte University Press.

Kumar, V. (2020). Transforming Retail with AI and Automation: A Strategic Roadmap. Journal of Retailing, 96(3), 28-34.

Kvedar, J., Coye, M. J., & Everett, W. (2014). Connected Health: A Review of Technologies and Strategies to Improve Patient Care with Telemedicine and Telehealth. Health Affairs, 33(2), 194-199. DOI: https://doi.org/10.1377/hlthaff.2013.0992

Downloads

Published

2024-06-30

How to Cite

Shah, A. H., & Pawar, P. (2024). TECH ENTREPRENEURS AND DISRUPTIVE INNOVATION: TRANSFORMING TRADITIONAL INDUSTRIES. ShodhKosh: Journal of Visual and Performing Arts, 5(6), 1756–1771. https://doi.org/10.29121/shodhkosh.v5.i6.2024.5008