CSR INITIATIVES BY ADITYA BIRLA GROUP: A CASE STUDY
DOI:
https://doi.org/10.29121/shodhkosh.v2.i2.2021.4504Keywords:
Aditya Birla Group, Corporate Social Responsibility, CSR, Sustainable Development, Social Impact, India, Community DevelopmentAbstract [English]
Corporate Social Responsibility (CSR) has become a key focus area for businesses aiming to contribute positively to society. The Aditya Birla Group, one of India’s largest conglomerates, is no exception to this. The group’s CSR initiatives span across various sectors including education, healthcare, rural development, and environmental sustainability. This research paper explores the CSR practices of the Aditya Birla Group, examining their strategies, impact, and challenges faced. By analyzing their approach, the study provides insights into the effectiveness of CSR in driving sustainable development in the community.
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Copyright (c) 2021 Mohammed Sameer Shaikh, Dr. Arjita Jain
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