A STUDY ON THE FACTORS INFLUENCING THE RETAILER TO ADOPT UPI PAYMENT SYSTEM

K.T. Nirmala Devi; S. Vijayalakshmi

doi:10.29121/shodhkosh.v5.i6.2024.2490

A STUDY ON THE FACTORS INFLUENCING THE RETAILER TO ADOPT UPI PAYMENT SYSTEM

Authors

K.T. Nirmala Devi Ph.D Research Scholar (Full-Time), Reg no: 22212101012001, PG& Research Department of Commerce, Kamaraj College, Thoothukudi-628003, (Affiliated to Manonmaniam Sundaranar University, Abishekapatti, Tirunelveli-627 012)
Dr. S. Vijayalakshmi Assistant Professor, PG & Research Department of Commerce, Kamaraj College, Thoothukudi-628003, (Affiliated to Manonmaniam Sundaranar University, Abishekapatti, Tirunelveli-627 012)

DOI:

https://doi.org/10.29121/shodhkosh.v5.i6.2024.2490

Keywords:

Retailer, Transaction, UPI, Influence

Abstract [English]

Smartphones and the internet have become necessities in the twenty-first century. Notably, technology-driven payment systems will be prevalent in the future; as such, UPI payment systems represent the next big thing in this field. The elements impacting retailer to acceptance or adoption of the UPI payments system are highlighted in this study. With the use of the Payment System, this study aims to investigate factors that may influence the retail sector to adopt UPI. Data collection was done by creating a questionnaire with Google Forms, which was then distributed to the intended respondents by email and WhatsApp. 50 replies were gathered and examined for this study. It is found that majority of retailer use UPI payment for useful transaction.

References

N. Ramya and Dr. S.a. mohamed ali (2018), ‘A study on public awareness and level of adoption of various modes of cashless transaction’ (with sepcial reference to coimbatore city) ijsart - volume 4, issue 7, ISSN [online]: 2395-1052, pp 913-919.

Vikram, Aman Kumar Jain, Sukanta Kumar Bara and Debasis Mohanty (2021), ‘Perceived Benefits for Small Retail Outlets with the Advancement of Cashless Economy’Empirical Economics Letters, 20 (Special Issue 1) (July 2021), ISSN: 1681 8997, pp 149-161.

Mahesh A& Ganesh Bhat (2021) , ‘Digital Payment Service in India - A Case Study of Unified Payment Interface’ International Journal of Case Studies in Business, IT, and Education (IJCSBE), 5(1),pp 256-265 DOI: https://doi.org/10.47992/IJCSBE.2581.6942.0114

Gaurav Tyagi, Hrishikesh Jagadale and Nilesh Anute (2022), ‘A study on digital payment applications in India’ Journal of Management Research and Analysis,ISSN: 2394-2770.

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Published

2024-06-30

How to Cite

K.T. Nirmala Devi, & S. Vijayalakshmi. (2024). A STUDY ON THE FACTORS INFLUENCING THE RETAILER TO ADOPT UPI PAYMENT SYSTEM. ShodhKosh: Journal of Visual and Performing Arts, 5(6), 1655–1660. https://doi.org/10.29121/shodhkosh.v5.i6.2024.2490

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Issue

Vol. 5 No. 6 (2024): Volume 5 Issue 6 June - 2024

Section

Articles

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