A STUDY ON CUSTOMER PERCEPTION TOWARDS MOBILE- WALLET AMONG YOUTH WITH SPECIAL REFERENCE TO COIMBATORE CITY (GPAY & PHONEPE)

Mirunalini K.; Murugan S.

doi:10.29121/shodhkosh.v5.i1.2024.1819

A STUDY ON CUSTOMER PERCEPTION TOWARDS MOBILE- WALLET AMONG YOUTH WITH SPECIAL REFERENCE TO COIMBATORE CITY (GPAY & PHONEPE)

Authors

Mirunalini K. Research Scholar, Department of Commerce CA, Sri Krishna Arts and Science College, Coimbatore, India
Dr. S. Murugan Associate Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, India

DOI:

https://doi.org/10.29121/shodhkosh.v5.i1.2024.1819

Keywords:

GPay, Paytm, PhonePe, UPI Cashless Financial System, Virtual Fee

Abstract [English]

According to the examine it seems that many human beings truly consider the authorities at the usefulness of cashless financial system because it enables to combat towards terrorism, corruption, cash laundering however one largest hassle with inside the running of cashless financial system in India is cybercrime and unlawful get right of entry to number one facts. It became observed that demographic component anticipate schooling does now no longer have a good deal effect at the adoption of the virtual fee. It shows that adoption of virtual fee is inspired through the instructional degree of the Payments. The increase of customers of clever telecast smartphone and net penetration in such location additionally facilitated the adoption of virtual fee.

References

V. Parvathy1 and D. Durairaj2 (2021) A Study on Users Perception and Awareness closer to Digital Payment Security Threats amongst Youngsters in Chennai, Tamil Nadu, India. Asian Review of Social Sciences, pp.30-34. DOI: https://doi.org/10.51983/arss-2021.10.2.2988

Shinki Katyayani Pandey (2022) A Study on Digital Payments System & Consumer Perception: An Empirical Survey., Journal of Positive School Psychology. Vol. 6, No. 3, 10121-10131

Prakash M(2022) A Study on Consumer Perception Towards Digital Payment, East Asian Journal of Multidisciplinary Research, Vol. 1, No. 6, 2022: 1033-10 DOI: https://doi.org/10.55927/eajmr.v1i6.688

Mr. Sunil R Hegde,Ms. Shalya Accamma(2022), A Study On Customer Perception Towards Digital Payments in Tamil Nadu, International Journal of Creative Research Thoughts, Volume 10, Issue 4 April 2022 | ISSN: 2320-2882

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Published

2024-01-31

How to Cite

K., M., & S., M. (2024). A STUDY ON CUSTOMER PERCEPTION TOWARDS MOBILE- WALLET AMONG YOUTH WITH SPECIAL REFERENCE TO COIMBATORE CITY (GPAY & PHONEPE). ShodhKosh: Journal of Visual and Performing Arts, 5(1), 613–617. https://doi.org/10.29121/shodhkosh.v5.i1.2024.1819

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Issue

Vol. 5 No. 1 (2024): Volume 5 Issue 1 January - 2024

Section

Articles

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