SUBSCRIBERS’ ATTITUDE TOWARDS MOBILE COMMUNICATION SERVICE PROBLEMS IN TUTICORIN DISTRICT

Authors

  • Anthony Rahul Golden S Dean of Students & HOD of Commerce,Loyola College, Mettala, Namakkal, INDIA

DOI:

https://doi.org/10.29121/granthaalayah.v4.i5SE.2016.2724

Keywords:

Service, Problems, Mobile, Communication & Satisfaction

Abstract [English]

Increasing competition in mobile service sector has led the providers to realizing the need to focus on decrease the service problems to avoid the switching over to the competitors. Consumers play an important role in choosing a mobile service provider. This paper presents impact of service problems on subscribers’ satisfaction in Tuticorin Dist.

Downloads

Download data is not yet available.

References

Prof. S. Anthony Rahul Golden, “MOBILE SUBSCRIBERS’ ATTITUDE TOWARDS SERVICE TARIFF WITH SPECIAL REFERENCE TO TUTICORIN DIST” International Journal of Research – Granthaalayah, Vol. 4, No. 3: SE (2016): 1-6. DOI: https://doi.org/10.29121/granthaalayah.v4.i6(SE).2016.2655

Antony Joe Raja, V., (2011). “Strategy analysis of hr managers in changing environment of global economic downturn”. Global Journal of Arts & Management, 14. (3), 42-44.

Berry L.L., (1983), “Relationship Marketing of Services: Growing Interest, Emerging Perspectives”. Journal of Academy of Marketing Science, 23 (4), 236-245. DOI: https://doi.org/10.1177/009207039502300402

Anand, S (2008), Customer Relationship Management in Indian Banks, Journal of Professional Banker, Dec. 2008 pp 66-70.

Anthony Rahul Golden. S, Mobile Subscribers’ Satisfaction towards Offers, Shanlax international journal of Arts, Science & Humanities, Jan- 2016, vol- III,No- 1,pp- 1-8.

Anjan, 2005, “Cell Phones Ring Tone Outlook”, April 11, p.71.

Anusuya, 2009,“Working of Reliance Communication in Thanjavur”. Vol. xxxv, pp.45-47.

Arnold et.al. 2002, “Impact of Discount in Various Places With Reference to Cellular Phone”, Indian Journal of Marketing, Vol. xxxv, pp.31-34.

Golden, S. A. R. (2015). Regional Imbalance affecting quality of e-banking services with special reference to Tuticorin District-An Analysis. International Journal of Research, 2(3), 788-798.

GOLDEN, S. A. R., & GOPALAKRISHNAN, D. SUBSCRIBER’S PERCEPTION TOWARDS CUSTOMER CARE SERVICE IN MOBILE TELECOMMUNICATION WITH SPECIAL REFERENCE TO TUTICORIN CITY. CHIEF PATRON CHIEF PATRON.

Golden, S. A. R., &Regi, S. B. (2015). Satisfaction of Customers towards User Friendly Technological Services offered by Public and Private Sector banks at Palayamkottai, Tirunelveli District. International Journal of Research, 2(3), 775-787.

Golden, S. A. R., &Regi, S. B. Mobile Commerce in Modern Business Era.

Downloads

Published

2016-05-31

How to Cite

Golden S, A. R. (2016). SUBSCRIBERS’ ATTITUDE TOWARDS MOBILE COMMUNICATION SERVICE PROBLEMS IN TUTICORIN DISTRICT. International Journal of Research -GRANTHAALAYAH, 4(5SE), 53–57. https://doi.org/10.29121/granthaalayah.v4.i5SE.2016.2724