EMOTIONAL EFECTS OF COLOURS ON LIFE
Keywords:Color, Psychology, Human Behavior
Color psychology is the study of colors as a determinant of human behavior. Color play a vital role in our in our mood swings. Every color has a unique effects on individuals and stimulates various responses. Take a minute & imagine the world around you without colors, how boring and unexciting life would be. We are influenced by color in every aspect of our life. Kenneth Fehrman ,co-author of the bok COLOR ; says that "Most people are unaware of the profound effect color has on the behavior.".
Attrill, M. ;Gresty,K. ; Hill,R. ; Barton,R.(2008).
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