PASSIVE INSTAGRAM USE AND EMERGING INDIAN FEMALE ADULT WELLBEING: A MEDIATION ANALYSIS OF SOCIAL COMPARISON AND FOMO DURING COVID-19

Authors

  • Santhosh Kumar Putta UGC - Senior Research Fellow, Department of Communication and Journalism, UCASS, Osmania University, India

DOI:

https://doi.org/10.29121/granthaalayah.v10.i12.2022.4936

Keywords:

Instagram, Social Comparison Theory, FoMo, Female Adolescent Well-Being, Symbolic Interactionism, Emerging Indian Female Adults

Abstract [English]

Recent studies in cyberpsychology examined the phenomena of passive Social Networking Sites (SNSs) usage leading to social comparison and thereby leading to FoMO (Fear of Missing Out) George et al. (2019) in general. A review of prior research indicates that for women, but not for males, the relationships between social comparison and FOMO and self-perceived physical beauty were substantial Myers and Crowther (2009).The present study explores the relation between passive Instagram use, social comparison, and FoMO among the Emerging Indian female adults during the covid-19 pandemic.
The study focuses on the SNS (Instagram) and its impact on age and gender by undertaking cross-sectional research. It takes into account a diverse sample of college students (N = 302, Mage = 18-25, SD age = between 4 to 5, 100% female). To assess participants' engagement in technology-based social comparisons and feedback-seeking behaviours on Instagram, an 11-item social comparison orientation (INCOM, Iowa-Netherlands comparison orientation scale) English version is used.
Social comparison theory Festinger (1954) and Symbolic Interactionism are used to explain the study’s results. The research outcome shows that there is a significant deviation in the mediation of social comparison and FoMO on the passive Instagram usage among the Emerging Indian Female Adults during the covid-19, While the studies conducted before the pandemic show otherwise George et al. (2019).

Downloads

Download data is not yet available.

References

Arnett, J. J. (2000). Emerging Adulthood: A Theory of Development from the Late Teens Throughh the Twenties. American Psychologist, 55(5), 469-480.

Ashley, V. W., and Frances, S. C. (2018). Facebook Undermines the Social Belonging of First Year Students. Personality and Individual Differences, 13-16. https://doi.org/10.1016/j.paid.2017.03.043.

Basuroy, T. (2022). Internet Penetration Rate In India 2007-2021.

Burnell, K., George, M. J., Vollet, J. W., Ehrenreich, S. E., and Underwood, M. K. (2019). Passive Social Networking Site use and Well-Being: The Mediating Roles of Social Comparison and the Fear of Missing Out. Cyber Psychology, 13 (3). https://doi.org/10.5817/CP2019-3-5.

Digital and Social Media Landscape In India. (2022).

Fardouly, J. D., Diedrichs, P. C., Vartanian, L. R., and Halliwell, E. (2015). Social Comparisons on Social Media: The Impact of Facebook on Young Women's Body Image Concerns and Mood. Body Image, 13, 38-45. https://doi.org/10.1016/j.bodyim.2014.12.002

Festinger, L. (1954). A Theory of Social Comparison. SAGE Journals. https://doi.org/10.1177/001872675400700202.

Frison, E., and Eggermont, S. (2017). Browsing, Posting, and Liking on Instagram: The Reciprocal Relationships Between Different Types of Instagram Use and Adolescents' Depressed Mood. Cyberpsychology, Behavior and Social Networking, 20(10), 603-609. https://doi.org/10.1089/cyber.2017.0156.

Gibbons, F. X., and Buunk, B. P. (1999). Individual Differences In Social Comparison: Development of A Scale of Social Compariosion Orientation. Journal of Personality And Social Psychology, 76(1), 129-142. https://doi.org/10.1037//0022-3514.76.1.129.

Hu, Y., Manikonda, L., and Kambhampati, S. (2014). What we Instagram. In Proceedings of the Eight International AAI Conference on Weblogs and Social Media, 595-598. https://doi.org/10.1609/icwsm.v8i1.14578.

India, G. O. (2015). E− Governance, Policy Initiatives Under Digital India. Retrieved From Ministry of Communication and Information Technology.

Keelery, S. (2020). Internet usage in India - Statisics and facts. statista.com.

Keelery, S. (2020). Social media usage in India - Statistics and facts. statista.com.

Mclellan, R., and Gao, J. (2018). Using Ryffs Scales of Psychological Well Being in Adolscents in Mainland China. BMC Psychology, 6 (17). https://doi.org/10.1186/s40359-018-0231-6.

Mcluhn, M., and Fiore, Q. (1967). The Medium Is the Message. In M. Mcluhn and Q. Fiore (Eds.), The Medium is the Message. Penguin Books.

Philipose, M. (2020). How Reliance Jio Transformed India's Telecom Industry, In Five Charts.

Przybylski, M. D. (2013). Fear of Mission Out Scale: Fomo. https://doi.org/10.1037/t23568-000.

Quingzhao, and Bin, L. (2017). Mma: An R Package For Mediation Analysis With Multiple Mediators. Journal of Open Research Software, 11. https://doi.org/10.5334/jors.160.

Ryff, C. D., and Keyes, C. M. (1995). The Structure of Psychological Well Being. Journal of Personality and Social Psychology, 719-727. https://doi.org/10.1037/0022-3514.69.4.719.

Sarah, L. B., Jens, F. B., Lucy, R. B., and Jean, D. U. (2017). Motivators of Online Vulnerability: The Impact of Social Network Site Use and FOMO. Computers in Human Behavior, 248-255. https://doi.org/10.1016/j.chb.2016.09.055.

Schneider, S., and Schupp, J. (2011). The Social Comparison Scale:Testing The Validity, Reliability, and Applicability of the Iowa-Netherlands Comparison Orientation Measure (INCOM) on the German Population. SOEP Papers on Multidisciplanary Panel Data Research, 1-31.

Shensa, A., Sidani, J. E., Lin, L., Bowman, N. D., and Primack, B. A. (2015). Social Media Use and Perceived Emotional Support Among US Young Adults. Journal of Community Health, 541-549. https://doi.org/10.1007/s10900-015-0128-8.

Tankovska, H. (2021). Countries With The Most Instagram Users 2021. Statista.Com.

Tiffeny, A., Pempek, Y. A., Yermolayeva, S. L., and Calvert. (2009). College Students' Social Networking Experiences on Facebook. Journal of Applied Developmental Psychology, 227-238. https://doi.org/10.1016/j.appdev.2008.12.010.

Verduyn, P., Lee, D. S., Park, J., Shablack, H., Orvell, A., Bayer, J., Ybarra, O., Jonides, J., and Kross, E. (2015). Passive Facebook Usage Undermines Affective Well-Being: Experimental and Longitudinal Evidence. Journal of Experimental Psychology. General, 144(2), 480-488. https://doi.org/10.1037/xge0000057.

Vogel, E. A., and Rose, J. P. (2016). Self-Reflection and Interpersonal Connection: Making the Most of Self-Presentation on Social Media. Translational Issues In Psychological Science, 2(3), 294-302. https://doi.org/10.1037/tps0000076.

Downloads

Published

2022-12-31

How to Cite

Putta, S. kumar. (2022). PASSIVE INSTAGRAM USE AND EMERGING INDIAN FEMALE ADULT WELLBEING: A MEDIATION ANALYSIS OF SOCIAL COMPARISON AND FOMO DURING COVID-19. International Journal of Research -GRANTHAALAYAH, 10(12), 18–28. https://doi.org/10.29121/granthaalayah.v10.i12.2022.4936