Kumar, Pankaj. “EFFECT OF CUSTOMERS’ DEMOGRAPHICS ON RETAIL FORMAT CHOICE AND INTERACTION: A STUDY ON RETAIL SECTOR IN INDIA”. International Journal of Research -GRANTHAALAYAH 5, no. 1 (January 31, 2017): 316–331. Accessed April 30, 2024. https://www.granthaalayahpublication.org/journals/granthaalayah/article/view/IJRG17_A01_49.