Narayanan, T. B. Badhri. “EFFECTS OF DIGITAL MARKETING ON BUYING BEHAVIOR AMONG THE ONLINE BUYERS IN CHIDAMBARAM”. International Journal of Research -GRANTHAALAYAH 9, no. 9 (October 19, 2021): 379–383. Accessed September 19, 2025. https://www.granthaalayahpublication.org/journals/granthaalayah/article/view/4150.