D.A., O., K. H., and S. T.A. “RELATIONSHIP BETWEEN GENERATIONAL DIFFERENCES AND EMPLOYEE RETENTION IN KENYAN TELECOMMUNICATIONS FIRMS”. International Journal of Research -GRANTHAALAYAH, vol. 6, no. 7, July 2018, pp. 348-67, doi:10.29121/granthaalayah.v6.i7.2018.1315.