THE IMPACT OF STRATEGIC ALLIANCES ON THE DEVELOPMENT OF HUMAN RESOURCES: CASE STUDY OF SME'S IN EAST JAVA PROVINCE, INDONESIA)

  • Nanik Kustiningsih Sekolah Tinggi Ilmu Ekonomi Mahardhika, Surabaya, Indonesia https://orcid.org/0000-0001-9089-9256
  • Sundjoto Sekolah Tinggi Ilmu Ekonomi Mahardhika, Surabaya, Indonesia
  • M. Andri Radiany Sekolah Tinggi Ilmu Ekonomi Mahardhika, Surabaya, Indonesia
  • Dika Prayogi Sekolah Tinggi Ilmu Ekonomi Mahardhika, Surabaya, Indonesia
Keywords: Msmes, Strategic Alliances, Human Resources

Abstract

This researchh has a purpose to observe strategic of alliances’s effect which were consist of efficiency, on the growth of human resources, knowledge or learning, and market motives. In this study the researcher used a quantitative approach, the data used were primary data and the data collection technique carried out by the researcher was using a questionnaire instrument.

The results of this study showed that knowledge as a reason for forging strategic partnerships has a positive effect on human resources (HR) development in the MSME sector. Meanwhile, as a motivator for forging strategic alliances, the market does not affect the development of human resources (HR) and efficiency.

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Published
2022-01-01
How to Cite
Kustiningsih, N., Sundjoto, Radiany, M. A., & Prayogi, D. (2022). THE IMPACT OF STRATEGIC ALLIANCES ON THE DEVELOPMENT OF HUMAN RESOURCES: CASE STUDY OF SME’S IN EAST JAVA PROVINCE, INDONESIA). International Journal of Engineering Technologies and Management Research, 8(12), 42-63. https://doi.org/10.29121/ijetmr.v8.i12.2021.1069