Haran S, Shewale B, Sharma B. EVALUATING THE ROLE OF CRM IN ENHANCING STUDENT ENGAGEMENT AND DRIVING ADMISSION CONVERSIONS: A CASE STUDY OF AMITY UNIVERSITY MUMBAI. Int. J. Eng. Tech. Mgmt. Res. [Internet]. 2025 Feb. 28 [cited 2025 Dec. 1];12(2):49–55. Available from: https://granthaalayahpublication.org/ijetmr-ojms/ijetmr/article/view/1712