Verma N, Gupta N. ROLE OF CRM IN CUSTOMER SATISFACTION IN PUBLIC AND PRIVATE SECTOR BANKS WITH SPECIAL REFERENCE TO UTTAR PRADESH. ShodhKosh J. Vis. Per. Arts [Internet]. 2024 May 31 [cited 2025 Sep. 21];5(5):670–673. Available from: https://www.granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/4363