Prasad, D., P. Mishra, S. P. Mishra, A. Gupta, K. K. Kataria, and S. Kumar. “ART, MEDIA AND SOCIAL CHANGE: EVALUATING THE AESTHETIC IMPACT OF GOVERNMENT SCHEME ADVERTISEMENTS ON RURAL WOMEN’S EMPOWERMENT”. ShodhKosh: Journal of Visual and Performing Arts, vol. 7, no. 2s, Mar. 2026, pp. 345–355, doi:10.29121/shodhkosh.v7.i2s.2026.7257.