Ghosh, Kshanaprava, and Ravindra Pandey. 2024. “EXPLORING PRODUCT AWARENESS AND PURCHASE INFLUENCES AMONG RURAL CONSUMERS IN WEST BENGAL”. ShodhKosh: Journal of Visual and Performing Arts 5 (4):1116–1122. https://doi.org/10.29121/shodhkosh.v5.i4.2024.3831.