MISHRA, K. K.; SINGH, C.; MUKHERJEE, K.; SONI, K. OPTIMIZING SUPPLY CHAIN PERFORMANCE THROUGH EFFECTIVE MARKETING AND LOGISTICS COORDINATION. ShodhKosh: Journal of Visual and Performing Arts, [S. l.], v. 5, n. 5, p. 149–163, 2024. DOI: 10.29121/shodhkosh.v5.i5.2024.3613. Disponível em: https://www.granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/3613. Acesso em: 21 sep. 2025.