DWIVEDI, A.; SHARMA, V. EXPLORING THE ROLE OF NEUROMARKETING IN CONSUMER DECISION-MAKING. ShodhKosh: Journal of Visual and Performing Arts, [S. l.], v. 5, n. 7, p. 253–260, 2024. DOI: 10.29121/shodhkosh.v5.i7.2024.2443. Disponível em: https://www.granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/2443. Acesso em: 17 sep. 2025.