DIXIT, P.; SINGH, P. B. THE IMPACT OF GREEN MARKETING ON CONSUMER BEHAVIOR: A STUDY OF PURCHASE PATTERNS IN PERSONAL CARE AND COSMETIC PRODUCTS IN UTTAR PRADESH, INDIA. ShodhKosh: Journal of Visual and Performing Arts, [S. l.], v. 5, n. 7, p. 56–63, 2024. DOI: 10.29121/shodhkosh.v5.i7.2024.1909. Disponível em: https://www.granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/1909. Acesso em: 17 sep. 2025.