Lohchab, K., Chauhan, A. and Kumar, R. 2024. EVOLUTION OF BRAND IMAGE IN THE DIGITAL ERA: A BIBLIOMETRIC ANALYSIS OF SOCIAL MEDIA AND INFLUENCER MARKETING. ShodhKosh: Journal of Visual and Performing Arts. 5, 1 (Jun. 2024), 1989–2013. DOI:https://doi.org/10.29121/shodhkosh.v5.i1.2024.2028.