Chaurasia, B.K., Sharma, J., Dash, T.R., Kanaujia, G.K., Sharma, S. and Dhala, S. 2026. GLOBAL INFLUENCE AND MARKET EXPANSION OF ASIAN ANIMATED TV SHOWS: A SYSTEMATIC LITERATURE REVIEW, OPEN CHALLENGES, AND FUTURE DIRECTIONS. ShodhKosh: Journal of Visual and Performing Arts. 7, 12s (May 2026), 314–325. DOI:https://doi.org/10.29121/shodhkosh.v7.i12s.2026.8018.