[1]
Dixit, P. and Singh, P.B. 2024. THE IMPACT OF GREEN MARKETING ON CONSUMER BEHAVIOR: A STUDY OF PURCHASE PATTERNS IN PERSONAL CARE AND COSMETIC PRODUCTS IN UTTAR PRADESH, INDIA. ShodhKosh: Journal of Visual and Performing Arts. 5, 7 (Jul. 2024), 56–63. DOI:https://doi.org/10.29121/shodhkosh.v5.i7.2024.1909.